Before ChatGPT, going back many years, back when I was implementing software products such as HEAT for Windows, HEAT ITSM, and Ivanti Service Manager, the predecessors of Ivanti Neurons for ITSM, as well as Saleslogix CRM and Remedy, there was actually another way to produce similar results. That is with keywords, full-text indexing, and some crafty design & development to produce the correct Knowledge Articles and FAQs. Sure the interface is different but the result is the same, and arguably better because you can target specific keywords to specific results.
ITSM/ITAM/ESM Blog 
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